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Audi Newsroom

Audi Newsroom

The latest news from Audi.

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    Audi Excellence 2023

    Audi New Zealand announced the winners of the Audi Excellence Awards for 2023, with the Auckland-based Continental Cars Audi taking the title of Dealer of the Year.

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    Experience Vorsprung durch Technik; the new Audi Q6 e-tron

    The Audi Q6 e-tron is the first production model on the Premium Platform Electric (PPE), marking Audi’s next step as a provider of premium electric mobility. The model is defined not only by impressive driving and charging performance but also by increased efficiency and long range.

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    When a model reaches its maximum:
    The new Audi RS 6 Avant GT

    The new Audi RS 6 Avant GT is the pinnacle of the RS 6 Avant. With an impressive pass-through roof edge spoiler, redefined diffuser, and 22-inch wheels in a distinctive design underscore its top position in the model series. The interior features a fresh colour combination, and individual numbering in the center console as exclusive accents. Lightweight adjustable coilover suspension unique to the RS 6 Avant GT and a reworked quattro sport differential on the rear axle sharpen the driving experience. Delivery will begin in the last quarter of 2024, with pricing to be confirmed.

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    Audi Q5 50 TFSI e wins AA DRIVEN Car Guide NZ Best Clean Car PHEV of the year

    Audi is pleased to announce that the Audi Q5 TFSI e has been awarded the AA DRIVEN Car Guide NZ, Best Clean Car PHEV of the Year.

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    Efficiency and everyday usability:
    The latest Audi TFSI e plug-in hybrid range

    Audi is continuing to broaden its electrification offering with the new A3, Q3, Q7 & Q8 TFSI e models. These models will form Audi’s new plug-in hybrid range alongside the Q5 TFSI e which launched in New Zealand earlier this year. Featuring Audi’s new hybrid management system, it provides drivers with a confident electric driving experience, simple charging management, and a high level of everyday usability.

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    “Like a tailor-made suit”: What makes the decals for the Audi Q6 e-tron prototype unique

    Each design is one of a kind: Since unveiling the Audi e-tron in 2018, the brand with the four rings has been fitting prototypes and one-off models with individual decals – most recently the S1 Hoonitron and the Formula 1 show car.

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    Celebrating 10 years since the launch of the first RS Q3 with an Exclusive Anniversary Package: The Audi RS Q3 edition 10 years

    Audi is celebrating the tenth anniversary of the Audi RS Q3 with a sporty special edition: the RS Q3 edition 10 years. This car is limited to 555 units worldwide and is available for the RS Q3 and RS Q3 Sportback.

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    Audi Q5 TFSI e

    Audi is not slowing down with electrifying its offering. The Audi Q5 50 TFSI e quattro with 220 kW system output is the first of the new plug-in range from Audi.

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    Audi Excellence 2022

    Audi New Zealand announced the winners of the Audi Excellence Awards for 2022, with the Tauranga-based Farmer Audi taking the title of the Audi Dealer of the Year.

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  • Audi-Reservation-Tool-230207-1920x1080.jpg
    Online Reservation Platform Announced

    Tapping into the fast-growing world of e-commerce, Audi will introduce its first online reservation platform to customers this month.

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    The Audi activesphere concept

    As the fourth model in the series, the Audi activesphere concept marks the conclusion of Audi’s sphere concept vehicles. Following on from the Audi skysphere roadster in 2021, and both the Audi grandsphere sedan, and the Audi urbansphere space concept in April 2022, a four-door crossover coupé with an astonishingly versatile body design is now making its debut.

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    Audi and The Curve launch a financial savings tool to help New Zealand women get ahead

    Audi New Zealand and The Curve, an investment education platform for women, have today unveiled a free online savings calculator to simplify saving and help women get ahead by reaching their financial goals.

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    Dynamic power meets expressive design: The Audi RS 6 Avant performance

    More powerful and faster than any RS 6 to date: the new Audi RS 6 Avant performance is bursting with extras that sharpen the model’s appearance and make for a more emotive driving experience. The potent 4.0-liter V8 biturbo TFSI engine now has an engine power of 463 kW and a maximum torque of 850 Nm.

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  • 1920x1080-Q4-e-tron-hero.jpg
    Electric all-rounder in a compact form: the Audi Q4 e-tron and the Q4 e-tron Sportback

    Versatile all-rounders for everyday use that transfer the progressive design of the concept cars into series production, that can be driven without any CO₂ emissions. The Audi Q4 e-tron and the Q4 e-tron Sportback are the first compact electric SUVs from the brand with four rings. Both impress with a new spacious dimension in the interior and pioneering solutions when it comes to operation, display, and assist systems.

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    the new rings from Audi

    Audi stands for Vorsprung durch Technik, for innovative mobility. A promise that the four rings aim to reflect through a progressive design. In this interview, designer André Georgi and brand strategist, Frederik Kalisch explain what it means for Audi now that its cars bear new rings.

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  • _0006_Audi Q8 e-tron (3).jpg
    The new Audi Q8 e-tron: Improved efficiency, range, and design

    With the introduction of the new Audi Q8 e-tron, Audi is building on the success story of its electric pioneer, the Audi e-tron. This top-of-the-line electric SUV will impress with its optimised drive concept, improved aerodynamics, increased charging performance, battery capacity, and range of up to 582 km* in the SUV version and up to 513 km* in the Sportback version.

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  • 1080_PRAudi_Q4_etron.jpg
    Audi New Zealand reveals its electrified line up for 2023

    In 2023, Audi New Zealand has confirmed it will rapidly expand its range of plug-in hybrid models alongside the highly anticipated, fully electric Q4 e-tron. A selection of pre-production models are now available for customers to view and test drive for a limited time across each Audi dealership nationwide.

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    Audi Ice Experience 2022

    Audi ice experience starts today with a sold-out experience at the Southern Hemisphere Proving Grounds in the Cardrona Valley. The brand’s signature event delivers a luxury experience with an unrivalled driving challenge in some of Audi’s most exciting performance cars, including the fully electric RS e-tron GT.

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  • audiexcellencehero1080.jpg
    Audi Excellence 2021

    “Audi Excellence is about far more than just sales,” said Dean Sheed, General Manager, Audi New Zealand. “Our program rewards those that deliver outstanding results across the metrics that we apply to customer service.

    “It is critically important that our customers are treated with the utmost care, and the challenges of 2021 provided an opportunity for our dealers and staff to really follow through on that focus.”

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    Q4 e-tron Westfield

    The Audi Q4 e-tron is the first all-electric SUV for Audi in the compact-car segment. It combines pioneering design, cutting-edge display technology and an impressive amount of space for a smaller car in the Q range.

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    Scrap Girl Cars

    “Scrap Girl Cars” launches on the 2nd of June, asking Kiwis to reflect on the fact that toy cars for girls are often pink “fantasy cars”, coated in stereotypical floral or glittery designs, instead of realistic dream cars they could actually drive in the future.

    Visitors to the activation will be invited to use black markers to write gender positive messages on an actual Audi RS e-tron GT, Audi’s very first fully electric high performance car, turning the car from stereotypical pink to black, over a four week period.

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  • Urbansphere_newsroom_1920x1080.jpg
    Space travel in the heart of the megacity

    Systematically designed from the inside out, Audi has unveiled plans for the Audi urbansphere concept car. Designers and engineers initially created the Audi urbansphere for use in traffic-dense Chinese megacities, although the concept is also suitable for any other metropolitan center in the world. In these urban areas, where personal space is in particularly short supply, the concept car offers the largest interior space of any Audi to date. It intelligently coordinates this with technologies and digital services that appeal to all the senses and offer a whole new level of experience.

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    Four rings on top of the world: Audi e-tron GT wins at the 2022 World Car Awards

    The Audi e-tron GT quattro* is a big winner at this year’s World Car Awards, which have been presented for the 18th time in New York. Nominated in the categories World Electric Vehicle of the Year, World Performance Car, and World Car Design of the Year, the e-tron GT quattro* took home the title of World Performance Car at the world’s biggest and most prestigious new car awards ceremony, dubbed the “Oscars of the automotive world.” More than 100 auto journalists from around the world thoroughly tested the cars that qualified and then voted on them for the 2022 honors.

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  • RS3_1920x1080.jpg
    The all-new Audi RS 3 Sportback put through its paces on dynamic drift track

    Following the reveal of the left-hand drive Audi RS 3 in January 2022, today Audi officially launches its iconic Audi RS 3 Sportback to the compact performance market.

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  • A6-e-tron-concept_1920x1080.jpg
    Revealed – The Audi A6 Avant e-tron concept

    Audi A6 e-tron concept, the second: as part of its 2022 Annual Media Conference, Audi is presenting the next model in its future electrically powered A6 Luxury Class: the Avant. The company with the four rings introduced the Audi A6 Sportback with an electric drive system almost a year ago at the Shanghai Auto Show in April 2021. The production-oriented A6 Avant e-tron concept car now illustrates the synthesis of pioneering drive technology and Audi’s traditional design world: the Avant.

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    Audi RS e-tron GT delivered to dealership in New Zealand first: via the first fully electric transporter, the “eCanter”

    Audi took another major step forward on its path to a more sustainable future this week with an EV first for the Southern Hemisphere. The fully electric Audi RS e-tron GT was delivered to an Audi dealership by New Zealand’s first full electric car transporter, the “eCanter”.

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    Inspirational performance in the luxury class: the enhanced Audi S8

    The Audi S8 TFSI quattro is coming to New Zealand as Audi’s top end sporty luxury model. With sharpened design, particularly in the front and rear, and innovative technologies, Audi is ensuring the increased presence and sporty elegance of the high-performance S8.

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    Pre-Production RS 3 Sportback lands in New Zealand

    The newest edition to the RS family is equipped with a 294kW five-cylinder engine, delivering 500Nm of torque and an all-new RS torque splitter for greater agility.

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  • ETRON_S_Sportback_1920x1080.jpg
    Fully electric performance SUV, e-tron S Sportback arrives in New Zealand

    Audi has released the all-new Audi e-tron S Sportback, giving the popular electric SUV the sporty edge New Zealanders know and love. The high performance quattro model is available now in dealerships across the country.

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    New Haven Motors Audi Service Centre to open in Nelson
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  • RS-3-Sportback-1920x1080.jpg
    New Zealand specification and pricing confirmed for upcoming new Audi RS 3 Sportback
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  • Grandsphere_Concept_1920x1080.jpg
    Audi grandsphere concept – first class toward the future
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  • Skysphere-1920x1080.png
    Audi skysphere concept – the future is wide open

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    The full appeal of electric driving: the Audi e-tron GT lands in New Zealand
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  • Audi_Dakar_Rally_1920_1080.jpg
    Audi unveils Dakar Rally challenger
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  • AUDI_S3_1920X1080.jpg
    The sporty all-rounder; Audi launches more dynamic S3 Sportback
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  • AUDI_A3_1920X600.jpg
    An icon returns; the fourth-generation Audi A3 arrives in New Zealand
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    The new Audi RS 3: unmatched sportiness for everyday use
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    Coupé-styled Audi Q5 Sportback and SQ5 Sportback arrive in New Zealand
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    Audi gives SQ2 a sharper look
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  • SQ5_1920X1080.jpg
    Audi launches the new SQ5 TDI in New Zealand
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  • Q4_e-tron_1920x1080.jpg
    Audi reveals Q4 e-tron, expands its growing fully electric family
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  • New_Q5_Sportback_1920x1080.jpg
    Audi confirms pricing and specification for elegant Q5 Sportback and SQ5 Sportback
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  • Audi_Excellence_Web_1920x1080_2.jpg
    Audi New Zealand recognises its outstanding people
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    New Zealand’s first green hotel on innovation and sustainability
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    Audi reveals the ultimate brand statement, the e-tron GT.
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  • AUDI_Q5_2021_1920x1080.jpg
    Revamped new Audi Q5 arrives in New Zealand
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    Juliette Hogan on the triumph of function and form
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    The faster and more powerful new Audi R8
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  • S8_1920X1080.jpg
    The new Audi S8 - Exhilarating Performance in the Luxury Class
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    Audi Ambassador and former All Blacks coach Sir Steve Hansen’s shares his secrets to sustained performance.
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    Sporty, powerful, and efficient: Audi presents the new generation of the SQ5 TDI
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    Audi gives the SQ2 an even sharper design
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    Looking ahead to a renewable future with Aotea & Audi
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    Audi Ambassador Steve Dunstan on functionally expressive design
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    Passion for quality and progressiveness: the new Audi e-tron GT
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    The Audi A5 range is now more attractive than ever: elegant and dynamic
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    SUV Coupé for the e-tron Family: The Audi e-tron Sportback
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    Innovative, dynamic, and electric: The Audi e-tron S and the Audi e-tron S Sportback
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    Sporty, practical and elegant: Audi presents the Q5 Sportback
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    The newly revealed Audi Q2 in new top form
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    Practical. Sleek. Sporty. The new Audi A6 Avant
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    The powerful Audi RS 4 Avant gets an update
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    The new Audi A4: even sportier and even more cutting edge
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  • Audi_S4_Avant_1920x1080.jpg
    The Audi S4: Sporty TFSI model released to NZ market
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    More Dynamic, More Power, More Driving Pleasure: The Audi S3 Sportback
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    Lighting technology pioneer Audi fields next-generation OLED technology
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    Steve Dunstan x Audi RS Q3 Sportback
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    Audi brings new power to the Q3 range launching the RS Q3 and RS Q3 Sportback
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    The sportiest Q: the new Audi RS Q8
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    The Audi Q4 Sportback e-tron concept
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    Innovative, dynamic, and electric: The Audi e-tron S and the Audi e-tron S Sportback
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    A bestseller gets even better: Audi unveils a new look for the Q5
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    The Audi e-tron 50 quattro arrives in New Zealand
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  • 1920x1080-audi-q3-sportback-side-view-my2021-191005_1.jpg
    Powerful Elegance: The All-new Audi Q3 Sportback
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  • 1920x1080-audi-rs-7-sportback-exterior-my2021-191001_1.jpg
    The new Audi RS 7 Sportback: High performance at its most beautiful
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    Audi presents the fourth generation of the RS icon: the new Audi RS 6 Avant
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For any press enquiries please contact:

Audi Communications
Amy de Vries
Spokesperson – Marketing